CrowdFundMe has started the placement of the minibond from 3A Sport, distributor and partner of major clothing brands such as Nike, Converse, Tommy Hilfiger and Calvin Klein. This is a short term bond – the term is only 18 months – with an annual yield to maturity of 4.25%. It can be subscribed not only by professional investors but also by private clients with assets in excess of USD 294,000 (EUR 250,000).

The minibond has a maximum target of USD 2.35 million (EUR 2 million) and a minimum subscription of USD 11,800 (EUR 10,000). 3A Sport has a B1- (medium high) rating calculated by Modefinance (a fintech company that issues ESMA-compliant ratings). This is a senior unsecured issue with the option of listing the minibond in the ExtraMot Pro3 segment of the Italian stock exchange at the end of subscription in order to promote the liquidity of the security. CrowdFundMe plays the role of placement agent for the collection of the investment and is supported by the Arpe Group as financial advisor and Nctm as legal advisor to manage the operations.

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The funds raised with the bond issue will be used to accelerate 3A Sport’s expansion strategy

In particular, the company is aiming for internationalization in order to extend the current mandates beyond national borders and to repeat the Italian model.

Another part of the resources will be used to strengthen the digital sector (drop shipping, omnichannel platform) and e-commerce, with a special focus on the Just Play project, a concept store of Nike, Jordan, Adidas, Converse clothing for children and children young people. In addition, new 3A rooms will be created for showrooms, events and meetings.

Ultimately, the company aims to acquire new mandates based on its now established reputation and expand the range of products currently sold for licensed brands.

About 3A Sport

3A Sport Spa was founded in 1982 and today acts as a reference broker for partner brands for the sale of shoes, clothing and sports accessories, an activity in which it is a national leader. The company, which has a diversified customer portfolio and a longstanding partnership with Nike (now for the sixth time in a row), has an integrated B2B and B2C logistics system that specializes in shoes and clothing and has a high rate of computerization of the processes.

The solidity of 3A Sport with more than 40 sales agencies across the country is confirmed by the economic results: in 2019 the company recorded a significant increase in sales (+ 45% compared to the previous year), which rose from USD 37 million (EUR 31.4 million ) (2018) to USD 53.5 million (EUR 45.4 million) with a positive Ebitda of more than USD 1.77 million (EUR 1.5 million). In 2020, the company’s revenue was $ 49.3 million (EUR 41.9 million) despite the impact of Covid-19. 3A Sport expects sales of USD 70.6 million (EUR 60 million) in 2021 (+ 43% compared to 2020).

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(Selected image from Alexas_Fotos via Pixabay)

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